Business of Farming in North Carolina

4-week series designed for new and beginning farmers who want to explore their options in farming, ranching, and agriculture

Business of Farming in North Carolina

Join us for a live instructor-led 4-week series designed for new and beginning farmers who want to explore their options in farming, ranching, and agriculture. In this program, we’ll help you cultivate a strategic plan to validate your goals and engage with a community of entrepreneurs just like you.

Thursday’s weekly April 6, 2023-April 27, 2023 (6:00pm-8:00pm)

**The first class will be held both in-person and through zoom)

Johnston Community College (Wilson Building, Classroom C1111)

245 College Road, Smithfield, NC

What you will learn:

Legal structures
Site analysis & Exploring your Potential
Financial planning – Grow your numbers
Understanding Your Marketing and Customers

Curriculum

Week 1 (IN-PERSON & VIRTUALLY)-Site Analysis & Exploring Your Potential – Explore how you can learn your farms potential through analysis of all land and equipment so you can explore and move your business to its full potential. You will learn to think strategically in making decisions that will enhance your capacity.

**guest speaker & Attorney (Mitzi Kincaid from Kincaid and Associates)

Week 2 (VIRTUALLY)- Legal Structures and Business Framework – Kick start or expand your farm business by finding which business structure works best for your goals. Learn the fundamentals of the business operations and how they work. Learn to think outside of the box on which business entity might be best for you.
Week 3 (VIRTUALLY)- Financial Planning for Your Business – You will learn how to understand your business financials so that you can make smart and strategic decisions that will make you profitable. You will explore all areas of business finance so that you are confident in your decision making as you move your business into a profitable venture.

Week 4 (VIRTUALLY) – Understanding Your Market and Customers – Learn how to find your niche, business concept and opportunity. Explore how you can fine tune your value proposition and begin to explore which customers are best for your business. Learn how to find the right customer for you –and keep them.

This class is held in partnership with Johnston Small Business Center and the Small Business Center Network. All registered participants will receive the link to the class upon registration. For more information, email Roxanne Bailey-Reed at Roxanne@granittraining.com.